Rise Marketing

Menu

Marketing Budget Calculator

A common question we routinely get is, which channels should I invest our marketing dollars in?

Should it be paid, SEO, email, social, etc?. Also, should each channel investment be weighted the same or differently? If different, what’s the % allocation.

Build your marketing budget allocation for your business with this free marketing budget tool. Learn what percentage of your budgets to spend on key channels and strategy. Based on your responses to 9 questions, you’ll receive an estimated budget allocation.

After you receive this, let’s schedule a chat to discuss in more detail.

budget calculator graphic

Marketing Calculator FAQ

Every business will have a unique marketing mix based on their goals, business type, assets, budget, etc. Based on decades of experience we put together logic where the marketing mix will differ based on 9 factors. Once you answer these nine questions it will provide a marketing mix for consideration.

Nothing is perfect, but this will give a strong starting point to consider.

Yes – when we provide the results, we give an option to schedule a 1:1 consultation.

All types of businesses, large to small, and companies from B2B, D2C, and B2C.   

While this will give a marketing mix allocation, the marketing budget should be determined by your company. A good benchmark is that 5-15% of sales should be dedicated towards marketing. This includes all costs associated with marketing, which is: advertising, marketing team or agency, web development resources, etc.